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La Alicantina · Web

A restaurant website that fills tables, not one that just shows the menu

La Alicantina is a Seville classic. Its website had to live up to the place: appetising, clear and with booking one click away.

  • SectorHospitality · Restaurant
  • ServiceWeb design
  • Year2024
Web design for La Alicantina — Auve Nico
SectorHospitality · Restaurant
ServiceWeb design
2024project year
In shortThe three key points of this case
01The challenge

La Alicantina filled up on reputation, but its website didn’t convey the experience.

02The process

I designed the website around the diner’s experience: make people hungry, tell them what they need and let them book without friction.

03The result

The website stopped being a static shop window and became the restaurant’s booking engine.

The challenge

A classic with a website that didn’t invite you in

La Alicantina filled up on reputation, but its website didn’t convey the experience. Small photos, a PDF menu and booking was an ordeal.

In hospitality, the decision is made on a phone, in seconds. If the website doesn’t catch the eye and make booking easy, the table is lost.

The process

Tempt, inform, book

I designed the website around the diner’s experience: make people hungry, tell them what they need and let them book without friction.

  1. Design that makes you hungry — full-screen photography and a readable menu, not a PDF.
  2. One-click booking — a clear integration to book a table from any device.
  3. Local SEO for hospitality — optimised for “restaurant + area” and the Google Business Profile.
  4. Mobile speed — instant loading where the booking decision is made.
The result

More tables, fewer missed calls

The website stopped being a static shop window and became the restaurant’s booking engine.

Today La Alicantina attracts new diners who find it while looking for somewhere to eat in the area.

FAQ

Frequently asked questions

About this type of project.

Can a website increase a restaurant’s bookings?
Yes: with strong photography, a clear menu and friction-free booking, the website turns visits into tables.
Do I need a menu on the website, or is a PDF enough?
An HTML menu is better: it loads fast, reads well on a phone and ranks on Google. A PDF holds you back.
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