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Digital consulting 01.2

Digital strategy for small businesses

Digital strategy for small businesses and service businesses: goals, KPIs, priorities and a phased plan. Delivered in writing as part of the Digital X-Ray (€390, in 7 days) or carried out month by month with the action plan from €450 a month. Prices excl. VAT. From Seville, for the whole of Spain.

A business without a digital strategy is improvising. A business with a strategy knows what to do, when, why and how to measure it. I design realistic, prioritised, measurable digital marketing plans for service businesses.

  • Measurable goals, not “grow”
  • Priorities with timelines
  • A document you can follow yourself
In shortThe three key points of this service
01What it is

A business with a strategy knows what to do, when, why and how to measure it. I design realistic, prioritised, measurable digital marketing plans.

02What's included

You get measurable goals (how many leads a month, not “grow on social media”), a channel analysis and a plan with phases, timelines and owners.

03Price and format

The strategy is delivered in writing as part of the Digital X-Ray; hands-on execution comes with the monthly plan from €450 a month.

What's included

What we work on in digital strategy

  • Setting measurable goals: how many leads a month, instead of “grow on social media”.
  • Channel analysis: which ones you use, which you drop, which you prioritise.
  • A plan with phases, timelines and owners.
  • KPIs and a dashboard to know whether it's working.
  • A quarterly review to adjust based on real results.
What you get

A strategic plan with phases, timelines, KPIs and priorities. A document you can follow with or without me.

Doublecheck case study: Three white-label digital strategies for an agency's clientsCase study · Doublecheck
FAQ

Frequently asked questions

What people ask me about digital strategy.

What is a digital marketing plan?
A document with measurable goals, prioritised channels, a phased plan and KPIs to know whether it's working.
Is it useful for a very small business?
Yes. The plan is tailored to the size and resources of your business.
How often is it reviewed?
I recommend a quarterly review to adjust based on real results.
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