Freelance digital marketing consultant in Seville
I build your digital presence with your website as your operations hub. Strategy, design, SEO and content. All connected, all measurable. No generic recipes.
- From audit to action
- Your own ground, not borrowed
- All measurable
Three parts, one system
Consulting, web and marketing are the three parts of the same machine, with your website at the centre. On their own, they get in each other's way.
Most people build your digital presence on rented ground. I build it on your own ground.
Social networks change the rules whenever they like. Your website only changes when you decide. It's your operations hub, your lead generation system and your measurement tool. I learnt this the hard way: I built an audience on Twitter with no website behind it and didn't make a single euro.
- If you don't own it, it isn't an asset
- Good marketing doesn't make things up
- Measure or do nothing
- Think first, then execute
- Whoever works on your project answers for it
Projects that have transformed their digital presence
A real problem, a methodical process and a change you can see. Only figures I can prove.
WebViva Games StudiosA website that wouldn't load in eleven countries and now gets around a thousand clicks a month from Google~1,000 clicks a month from Google
WebLand ClústerGoogle impressions ×15 (May–August, year on year)
WebGreentech Balear+101% clicks from Google (May–August, year on year)
WebGrupo ADM TV73% of traffic comes from Google
WebAndalBrok Correduría de Seguros+76% clicks and a well-kept multisiteThis is how I work: the Método Raíz
Everything is built from the base up. If the base is weak, whatever grows on top falls down. Five phases, one clear deliverable in each. Not every client needs all five.
X-Ray
A full audit of your digital presence: website, social media, SEO, reputation and competitors. I identify what works, what doesn't and what's missing.
- Website, social media, SEO, reputation and competitors
- I identify what works, what doesn't and what's missing
- A clear diagnosis, no jargon
Foundations
With the diagnosis on the table, we set realistic goals, priorities and a phased plan. We decide what gets built first.
- Realistic goals and priorities
- A plan with phases and timings
- We decide what gets built first
Build
The central piece of the plan gets built: your website as your operations hub, with analytics and core SEO set up.
- Your website as your operations hub
- Analytics (GA4) and core SEO set up
- Communication identity defined
Activation
With the base built, the channels that bring traffic to your website are switched on: social media, advertising, email and blog.
- Social media, advertising, email and blog
- Content calendar up and running
- First real performance data
Evolution
The data is reviewed, what doesn't work is adjusted and what does is reinforced. The system gets better every month.
- Data review and ongoing adjustment
- Reinforcing what works
- Monthly report with recommendations
Clear ideas on digital marketing. No hot air.
Web designHow to change your website without losing SEO: the step-by-step process
Changing your website without losing SEO, in three phases: an inventory of URLs with traffic, 301 redirects one by one and monitoring in Search Console. With my own migration as an example.
Read 6 minutes
SEOHow to show up in ChatGPT and Google's AI as a small business
How to show up in ChatGPT and Google's AI as a small business: what Google asks for in writing, 775 measured citations and a 6-step plan with timelines and free tools.
Read 8 minutes
Web designHow to hire a web designer without nasty surprises
The nine questions to ask before hiring a web designer, and what it costs: between €1,500 and €4,000 for a corporate website. 28% of my clients came to me without their logins.
Read 8 minutesWhat people who have worked with me say
We had the chance to work with Nico, and I discovered a great person. Passionate and always looking to deliver better results than expected. Professional, reliable and responsible. Our paths will cross again.
Working with Nico means valuing and enjoying a job well done. Easy communication, a strong ability to adapt to processes, energy, a smooth way of working and proactivity. A great professional and, if anything, an even better person.
Reliability, attention to detail and knowledge are the keys to Nicolás's work. I've had the pleasure of working with him and he did an impeccable job leading our digital strategy. I always recommend him when it comes to digital marketing.
Nico is brilliant, very organised and methodical, taking care of every detail. A responsible person who cares about finding the ideal, tailored solution for your case. Perfect for shaping your website.
Brands that have already put their trust in me
Frequently asked questions
What does a freelance digital marketing consultant do?
Why do you put the website at the centre of the strategy?
How do I start working with you?
Do you only work with businesses in Seville?
How much does it cost to work with you?
Marcas Imprescindibles
A fortnightly email with clear ideas to make your digital presence work. No spam, no hot air, no filler.
By subscribing you accept the privacy policy. Unsubscribe in one click. The newsletter is written in Spanish.
Basic information on data protection
Controller: Nicolás Álvarez Villegas (Auve Nico). Contact: comunicacion@auvenico.es.
Purpose: to send you the Marcas Imprescindibles newsletter (fortnightly).
Legal basis: your consent, which you give by submitting your email address and confirming it in the email you receive (Art. 6.1(a) GDPR). You may withdraw it at any time.
Recipients: no data is disclosed to third parties. It is processed on my behalf by Webempresa (server hosting), Google (email inbox) and MailerLite (newsletter sending platform).
Retention: until you unsubscribe, which you can do with one click in any email you receive.
Rights: to access your data, rectify it, erase it, restrict or object to its processing, request its portability and withdraw your consent by writing to comunicacion@auvenico.es. You may also lodge a complaint with the Spanish Data Protection Agency (Agencia Española de Protección de Datos, aepd.es).
More information: privacy policy.
Want to know what your digital presence is missing?
Request your Diagnostic Session: 30 minutes by video call. Beforehand, I review your website, your social media and your SEO. You come away with 3 clear priorities for improvement.
Request your Diagnostic Session