A wine list that lives up to the brand that serves it
The wine list of a classic like La Alicantina had to convey the same standard as its kitchen and its dining room.
In shortThe three key points of this case
A messy or poorly designed wine list makes people order the same thing every time.
I designed a premium wine list, laid out to guide diners and with the restaurant's look and feel.
The list started inviting diners to discover new wines and order higher-value ones.
Wine is bought with the eyes too
A messy or poorly designed wine list makes people order the same thing every time. And it leaves the higher-value wines unsold.
La Alicantina needed a list that did justice to its cellar and guided diners.
Design that invites discovery
I designed a premium wine list, laid out to guide diners and with the restaurant's look and feel.
- Clear structure by type and region — easy to browse and choose from.
- Highlights and recommendations — guiding diners towards higher-value wines.
- Premium look — true to the restaurant's standard.
- Durable format — easy to use and to update.
More wine, a better experience
The list started inviting diners to discover new wines and order higher-value ones.
The result: a more polished experience and more profitable wine sales.
Frequently asked questions
About this type of project.
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What sets a premium wine list apart?
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